The General Sales Manager is accountable for the overall day-to-day operations and performance of a multi-site profit center across the Northern Ohio geography, achieved through effective leadership of their leaders and direct reports. As a cultural champion, they set the tone for the profit center by reinforcing the behaviors, standards, and ways of working that deliver strong business outcomes and align with Red Bull’s expectations and norms. In addition, they are responsible for advancing world-class retail execution, establishing best-in-class sales and operational processes and systems, and building a winning team that exemplifies RBDC standards and culture.
MANAGING EXPECTATIONS
Lead, coach, and develop a highly capable team to ensure operational objectives are met or exceeded and sales and distribution targets are flawlessly executed to standard
Lead with empathy, clarity, and accountability, creating an environment where team members feel valued, supported, and empowered to perform
Establish clear expectations, provide timely and candid feedback, and recognize behaviors and results that reflect Red Bull standards
Build a platform on which high-potential candidates can develop and prepare for future roles of additional responsibility.
Manage operating processes and expenses to deliver targeted profitability
BUILDING SUCCESS
Collaborate with members of the RBNA Sales and DP teams to develop and execute programs
Serve as a cultural champion who models Red Bull values and reinforces the behaviors and ways of working expected across the profit center
Build a diverse team that reflects the marketplace; lives to Red Bull’s values and inspires team through effective leadership
Act as a major contributor and leader among the peer group, sharing best practices and promoting collaboration across the organization
Inspire the team through an engaging leadership presence, meaningful recognition, and a clear connection between individual contributions and business priorities
EXECUTION
Develop and continually evaluate profit center distribution plans, routes, new item distribution, and volume and sales forecasts
Evaluate total market conditions, competitive threats, and changing local dynamics that may impact volume, share, profit, and other business metrics
Develop KPI priorities, strategies, and goals for the profit center by coordinating with cross-functional departments to ensure attainment of volume plan and profit objectives
Translate business priorities into clear expectations and ensure leaders understand both the required results and the behaviors expected in achieving them
8+ years of experience in Direct Store Delivery (DSD) management, including proven track record of meeting or exceeding assigned sales objectives
Key account management experience on a district, regional and national level
A proven track record of being able to motivate and build a successful sales team and promote initiatives that build and create strong trade partnerships
Strong leadership skills to provide mentoring, training or corrective feedback
Excellent verbal and written communication skills, including being able to prepare presentation materials and present the information one-on-one and in a group
Strong computer skills in Microsoft Word, Power Point, and Excel
Demonstrated analytical and organizational skills
Previous P&L experience and an understanding of computer ordering systems and other IT systems
English; additional languages an advantage
Red Bull Distribution Company, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, gender, genetic information, national origin, disability, uniform service, veteran status, age, or any other classification protected by Federal, state, or local law.
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